+44 (0) 203 096 9000 info@verbalisation.com

Nuon Energy engaged us to introduce verbal engineering across all departments, and all consumer and trade touchpoints.

Using RAID®, we were able to re-segment and psychologically-profile each audience group to define a new strategic positioning for the company.

This unlocked new channels and engagement methods, establishing a clearly differentiated proposition in a competitive and cluttered energy marketplace.


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